Selling Your Home

When you work with Dana Schaefer you get the best. Years of experience, industry knowledge, best network, marketing, and advice from a team with a proven track record of success.


Step One

Let’s Meet

Learning your objectives, the ins and outs of your property and answering questions about the market and Dana’s approach.

The Right Plan

Marketing a home’s successful sale does not happen by accident. No matter how good the market is there are many moving parts and a successful transaction happen on purpose with a well thought out plan. That’s why experience matters. To determine the right plan for you, we will factor in:

○ Pricing
○ Timing
○ Inventory
○ Competition

Finalize and sign our listing agreement...And we are on our Way.


Step Two

Preparing To Go On Market- First Impressions Are Crucial

○ Determine if your property needs improvements and staging
→ Dana has a degree in Architecture and Interior Design she Loves to help make your home shine
○ Amazing Professional Photography and Floor Plans
○ 3D Photography and Virtual Photography Options
○ Unparalleled Property Brochures and Marketing Material

Marketing Phase - The Compass Competitive Advantage

○ Maximum Internet Splash
○ Social Media
○ Print, Brochure, Mailing Exposure
○ Announcements
○ Strategic Public Relations Exposure
○ Broker Preview
○ Public Open Houses
○ Highlighting Property Features
○ Differentiation
○ Answering Questions / Creating Value
○ Monitoring Feedback

Keeping You Informed - Communication is Key

○ Establishing a method and interval for marketing updates and buyers feedback
○ Adjustments for changes in the market or changes to our plan

Work With Us

Dana Schaefer is a leading real estate agent in Cambridge and Greater Boston. They have helped hundreds of buyers find their dream home in Massachusetts.
Contact Us